The Latest

February 1, 2017
The Best Marketing: A Rewarding Patient Experience

While a lot has changed in dentistry over the past 20 years, one thing has remained constant: the importance of word-of-mouth referrals (the most cost-effective source of new patients). According to Futuredontics national survey, “84% of patients solicit personal recommendations from family, friends and co-workers when they search for a new dentist.” Ergo, if you’re […]

January 25, 2017
Stressed Out? You’re 20% More Likely to Die Early

Money and work are the top two sources of significant stress in America. As a business owner, you’re probably like, “Yep, check, check.” We get it. We all have the future in our plans and regrets from our past, which cause us to worry and stress. But if we learn how to harness the power […]

January 18, 2017
How Your Receptionist Could Embezzle $50k in 15 Months!!

Traditionally, I’m not a negative person, nor do I like to focus on negative subjects. However, periodically, it’s necessary to get in touch with reality. And reality is: your dental practice is NOT immune from the ugly possibility of embezzlement! So, a little advice: believe in preventative management like you believe in preventative dentistry and […]

January 11, 2017
Are You Being Tracked!?

We measure what’s important to us. Some of us measure our body weight or Facebook likes. Others measure calories burned, money in their account, or even the number of people they‘ve slept with. But what happens when someone else begins to measure us? WHY Am I Being Measured and By WHO!? In a world of […]

December 28, 2016
The Top New Year’s Resolution for Your Business!

When the clock strikes twelve on New Year’s Eve night, every business owner should make themselves a promise. Made in blood (just kidding 😉), this important New Year’s resolution will help the last 53% of your team understand how their work contributes to the company’s bottom line. The top New Year’s resolution for your business […]

December 20, 2016
All I Want for Christmas is... 10 Weeks of Dental Marketing Posts

How extraordinary would it be to find success after only 30 minutes of work? Don Gardner did, the fill-in 2nd grade teacher who wrote the Billboard hit and novelty Christmas song, “All I Want for Christmas is My Two Front Teeth.” And so can you by simply scheduling these marketing posts for your dental office. […]

December 20, 2016
Did You Go Into Dentistry to Be a Banker?!

Did any of you go to dental school to be a banker? Weird, neither did I. Yet, the lawyer instructing a risk management class I attended said 80% of dental liability claims are over bad debt. Yeah, I made a decision that day—my banking days are over; I’m going to reduce my liability risk by […]

December 15, 2016
How Happiness Can Affect Your Bottom Line

The pursuit of happiness is an inalienable right, which was beautifully declared by Thomas Jefferson in the Declaration of Independence. But did you know that your team’s happiness holds the power to propel your company towards its vision? The Theory of Relativity of Happiness E=mc2 is the most famous equation in science. It expresses the […]

December 7, 2016
Delinquent Accounts: How Late is Too Late?

Dentists call me all the time trying to figure out how far back they can pursue a delinquent account. I always cringe, because I usually have to break their hearts. And I’m probably about to break yours too! The truth is the longer you wait, the harder it is to collect. Even if you turn […]

December 1, 2016
Want to Grow Your Practice? Monitor This KPI!

Every big business is monitoring their KPIs (Key Performance Indicators) to sustain and grow the company. If you're going to keep up with your competitors, you better have excellent answers to the following questions: What are your company’s KPIs? How do you monitor and drive your KPIs? Any company will have several KPIs. But one […]

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